Reinventing the Gap?

Fashion-speaking, everyone knows the Gap is in trouble: retail flagging blah blah blah, boring and too basic blah blah blah, shops closing blah blah blah, lack of direction blah blah blah. They've been taking small steps towards turning it around: the Design Editions collections with designers like Rodarte and Doo.Ri, an upcoming shoe offering by Pierre Hardy and now they've just presented their Fall 2008 collection, the first one helmed by new creative director Patrick Robinson, he of the generally fabulous hair and demeanor. I have to say, there's a lot in this collection I'd wear: it has a type of grunge-y slouchiness I love, as well as a minimal yet pretty color palette and an almost European play with proportion and detail. It's all very casual, but still styled with sophistication. What with my usual sportswear love A.P.C. putting in some lackluster work the past few seasons (oh, the agony), can it be that Gap will jump in to take their place?

Some pics below; catch the whole presentation at style.com:

Posted by Kat in Fashion
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