Sunday , June 13, 2010

Imaginary Shopping Spree: Permanent Vacation, John & Yoko as MICE!

I WANT TO GO ON PERMANENT VACATION

"Spiritual Scandinavia" is probably the most useful intellectual tool I have ever stumbled upon during the course of writing nogoodforme.com. Smarty-pants psych/sociologist types talk about "the paradox of choice" and how having more choices--in fashion, in life, and maybe even in love--actually creates more unhappiness and dissatisfaction because there is just too much crap to choose from and how you're never happy because there is always the possibility of something better out there THAT YOU FAILED TO CHOOSE. But armed with the idea of "spiritual Scandinavia," I can navigate my way through this consumerist morass. Fashion? Music? Art? Boys? If it ain't Scandinavian, I ain't interested! Easy as pie! Which also makes finding stuff for Imaginary Shopping Spree way easier, too. My latest Swedish fashion find is the marvelously-named Permanent Vacation. Based in Gothenberg, Sweden (which I surmise may just the city of my dreams based on name alone), Permanent Vacation are a mysterious group of people who do all kinds of things, not just fashion: DJing, writing, and they even have a "scenography" department apparently. Their clothes are adorable, practical and comfortable on both the men's and women's tip, with a relaxed charm in the ease of the silhouettes and a certain playfulness and cheer in the patterns that is never gimmicky or obnoxious. It is just so calm and relaxed. I am sad that PV isn't stocked in the United States, but they do ship worldwide for only 5 euros. That's not so bad, right? (Kat)

permanentvacation_1.jpgpermanentvacation_2.jpg

IMAGINE IF JOHN AND YOKO WERE MICE!

A really fun way to kill time and exercise one's imagination is by playing a game called "If The Beatles Were...", which is based around the general premise of "deciding what the Beatles would hypothetically be if they weren't just the Beatles anymore." For instance: if the Beatles were Muppets... Paul McCartney would be Rowlf! Or maybe Kermit. Furthermore: if the Beatles were items on the Burger King menu... Ringo would be a Whopper Junior! Thanks to the genius brainiacs over at San Francisco's Eden and Eden (which seems like it must be the best store in the ENTIRE WORLD), I'll never have to wonder "If John Lennon were a mouse..." because now, I fully know how things would be, if John Lennon were a mouse. He'd be grey, kind of resemble a Womble, say "Squeak! Squeak! I'm John Lennon!" and marry mouse-Yoko Ono. These adorabeatlesy little dudes cost a meager $48, so now you know what to buy me for Valentine's Day, Elizabeth Barker. (LJ)

PS: Thanks so much to nogoodforme reader Jenn for forwarding me a link to these rodent Beatles in a Twitter @message the other day. Jenn runs a really chill and cute style blog called Ventures of Jenn. Check it out!

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Posted by Kat in Imaginary Shopping Spree | Permalink | Leave a comment | Comments (4)

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4 Comments!!

Permanent Vacation loves R. Kelly! That rules!

By Stephanie on January 25, 2010 8:30 PM

haha, glad you enjoyed the mice! he does look like a womble....
teehee
jenn.x

I just left Gothenberg two weeks ago! and it is a pretty awesome city, i am so jealous i didnt find this store then!

if you ever go there, there is an amazing little Australian Bar called The Dancing Dingo... one of my fondest memories since being in Scandinavia.

Is it a thing to make the Beatles into stuffed mice? My favorite stuffed mouse Beatles are these Sgt. Pepper ones.

Say something so insightful and witty, it will blow us away. (No pressure.)

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